In Praise Of:
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In Praise Of:, Inspiration, Online No Comments» Continue Reading
Klout is one of the worst ideas ever put online. Klout annoys me for the same reason that search engine optimization annoys me: It’s an enormous amount of effort designed to game an arbitrary and often-changing system. Imagine if all that time went into actually making interesting things, or caring […]
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And that’s what we should be doing. Not worrying about changing the product. The price, the quality, the size, the shape, the name, the distribution. Not changing the facts. But changing the direction they’re viewed from. Bernbach, McCabe, Ally, Wells, Lois, Saatchi, and Webster knew that. And Shakespeare knew that, […]
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In all my years in the business, everyone has joked about the tempermental copywriter. But there’s a reason that the writers are so abrasive. Where the art professionals may get annoying requests for color changes and logo size increases, they essentially have a skill that is obviously beyond every account […]
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A player whose stroke is affected by the simultaneous explosion of a bomb may play another ball from the same place. Penalty, one stroke. - Richmond Golf Club in Surrey, England (1940) via
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Because there’s nothing as perfect as the initial idea. And the only reason I write and direct is to protect the writing, because that’s what’s most precious… You can be as good as anyone that ever lived. If you can read, you can learn everything that anyone ever learned. But […]
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Soccer is, in other words, both romantic and tragic, and the soft agony of a bad game is an inescapable part of this. You spend all your time hoping something will happen, and it never does. You get a surge of adrenaline every time the ball flies anywhere near the […]
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From Susan Cain’s The Rise of the New Groupthink: – Research strongly suggests that people are more creative when they enjoy privacy and freedom from interruption. And the most spectacularly creative people in many fields are often introverted… – Conversely, brainstorming sessions are one of the worst possible ways to stimulate […]