Archive for the “Advertising” category
Cut Your Grass With A Lamborghini, Land A Gold Digger
by Mark Wanczak on September 2, 2010
But you don’t show the product. Where are product’s key selling points? What’s the call the action? Why are we making fun of ourselves? /sarcastic rant.
German Home Improvement Store Tells A Great Story
by Mark Wanczak on August 5, 2010
This Is The Car You Buy Because You Can’t Buy A Bald Eagle.
by Mark Wanczak on August 3, 2010
I spotted this in Car & Driver last week and it was the best thing I read in the entire issue. Has anyone written better, more consistently awesome copy than W+K in 2010? It’s not even close.
Coca Cola Sets Skateboarders on Fire
by Mark Wanczak on August 3, 2010
To promote its new energy drink, Burn, Coca Cola hired a few pyromaniacs and kids who can skate.
Hump Day Inspiration: The Beard Speaks
by Mark Wanczak on July 28, 2010
Diesel Creates “FacePark,” An Analog Facebook
by Mark Wanczak on July 23, 2010
I like the idea, but can’t help but think the end result was a bunch of people either following Diesel on Twitter/Facebook or, at the very least, doing some shopping on Diesel’s site. I give Diesel credit, however. I enjoyed (…)
Chevy Launches New Lackluster Corvette Ad
by Mark Wanczak on July 19, 2010
It has 600+ horsepower and goes 200+ mph. It will hit 60 mph before before Bob Lutz switches jobs. Twice. The front brakes have more pistons than your Honda’s engine. It surpasses super cars three times its price. And yet, despite all (…)
The Best US Soccer Commercial Comes After We’re Out of the World Cup
by Mark Wanczak on July 2, 2010
Better late than never, I suppose. Thank you, indeed.
Snowvertising: Coming To A Winter Near You
by Mark Wanczak on June 28, 2010
“In December 2009, the entire UK was covered by a fresh, white blanket of snow. To take advantage of the fresh, white snow, we produced a tactical ambient idea for a fresh, white mint. A ‘Polo snow stamp.’ When stamped (…)
George Washington Wouldn’t Drive a Challenger
by Mark Wanczak on June 11, 2010
He’d drive a Mustang. But I love that American companies/agencies are having fun with the World Cup.