12. Round-up

A brief round-up of what caught my eye this week, in no particular order:

  1. Steffan Postaer over at Gods of Advertising nicely reviews Southwest Airlines’ new “Bags fly free” tagline.
  2. The New York Times launched a new way to read the newspaper online. Big fan of this idea.
  3. 10 Ideas for Transforming Advertising.
  4. Want to know why Google doesn’t see your inbound links? Best SEO Blog breaks it down for you.
  5. I loved the campaign and I love the car. Scott Monty summarizes the Ford Fiesta marketing effort. Pay attention, GM.
  6. An illustrated guide of eight ways to kill an idea.
  7. Warren Berger at the AIGA tells us about four things he’s learned about designers. (via @JasonSpector)
  8. There’s a guy in a desert in Spain camping next to a pay phone. Call him.
  9. To Hell With Personal Branding
  10. Huge fan of McSweeneys’ ‘Lists” feature. This one is entitled, “My MFA Workshop Responds to My Twitter Status Updates.” If you laugh at this, we can be good friends.


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