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May 2009

May 2009
  • 05.27.2009 I Follow Tweeps I Don’t Like
    Social Media, Twitter No Comments

    We all use Twitter to learn, but most Twitter advice points users to follow the best and brightest in a particular industry. Effective advice, sure, but don’t we also learn from what not to do just as much as the opposing alternative (see #fail)? We shouldn’t treat Twitter as any […]

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  • 05.22.2009 A Lesson In Adapting to the Times
    In Praise Of:, Uncategorized No Comments

    Say you make mobile homes. The kind of residential architecture stereotyped, not only for its ability to quickly relocate (see tornado), but also for the special type of people associated with these homes. Are there fine, secure, safe mobile homes out there filled with dentist-visiting, sleeve-wearing folks? Absolutely. But let’s […]

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  • 05.19.2009 Thinkers vs. Doers
    Advertising, Online No Comments

    Dylan’s words will always ring true, but they’re particularly relevant to marketing today. Marketing dollars continue to shift to online efforts, which to some, is the new wild west of marketing. It’s the latest trend, it’s been happening for awhile and no end seems to be in sight. But this […]

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  • 05.08.2009 Favorites Friday – Happy Mother’s Day Edition!
    Favorites Friday, In Praise Of: No Comments

    Quit reading blogs and think about what to get your Mom for Sunday. I know you haven’t bought anything yet.

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  • 05.05.2009 Inspiring Marketing vs Inspired Marketing
    Advertising, Inspiration, Social Media, Uncategorized No Comments

    There’s a difference between inspired marketing and inspiring marketing. The first is on behalf of the marketer, something we have control over. Inspired marketing is the result of our own efforts, but can have no definite results with the audience we’re targeting. Inspiring marketing is in the eye of the […]

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  • 05.01.2009 Are You Who You Say You Are [on Twitter]?
    Social Media, Twitter No Comments

    One of the great things about Twitter is that other people get to peek through a tiny, 140-character-sized window into your life a few times a day. Most of us have a purpose behind our Twitter use, professional networking, personal branding or just for fun. Our followers recognize where we […]

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  • I Sometimes Tweet

    • If we don?t want to rock the boat, we?re invisible. And if we?re invisible, why would we bother? http://t.co/3LzbOr87
    • @andreadisaster Great job last night at the Moth. You killed it.
    • Just laughed for ten minutes. http://t.co/JUwk1nDj
    • Taxonomy: Content Strategy?s New Best Friend - http://t.co/r4Nf5Bxu
    • @TheBeanCast really enjoyed the most recent episode and the focus on digital marketing. Great guests and topics covered.
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